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What is The Value Of Business PR as a business owner, can you do it yourself or to get results do you need a professional PR agency. We will be explaining what PR is and the value that it can provide for your business. All businesses, whether large or small have a need to communicate with their audiences and stakeholders.

On this edition of Business Connections Live, we talk to Sophie Wilson, Sales and Marketing Director of PR agency PHA Media to find out how. As well as discussing why you need PR and the benefits it can bring, Sophie and Steve will explore ways to effectively measure PR and the impact it can have on your business.


The Value Of Business PR, Sophie will explain:

  • What PR is
  • Why it is important and better value than advertising
  • The importance of KPIs
  • How to realise return on investment

Learn the business fundamentals on how your business can achieve:

  • Brand awareness and exposure
  • Influence
  • Establishing yourself as an expert in the field
  • Competitive edge
  • Return on investment

PHA Media, a London PR company with a global reach.

Based in Soho,  the heart of London’s media hub, PHA Media is an award-winning agency which is equally at home raising the profile of its clients or protecting reputations from negative publicity in the traditional media and online.

They offer a multi-channel approach with experienced experts able to deliver real value.

Their strategic communications experts can devise a plan that can transform your business or career. Their Journalism roots ensure you access to the best contacts book in the industry with unrivalled access to editors and journalists across the media spectrum, and their journalistic instinct for what makes a story.

For more great information visit our Guests website or follow them on Social Media.


Twitter: @PHAMedia @sophiewilsonuk

Facebook: https://www.facebook.com/PHAMedia

Google: https://plus.google.com/+phamedia/posts

PHA Media Insights hub, a source for inspiration and learning about PR, storytelling and brand communications across all sectors: http://pha-media.com/insights-download/


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