Does Your Business Have Assets Or Liabilities

Does Your Business Have Assets Or Liabilities On this edition of Business Connections Live Steve Hyland asks Steve Mills internationally renowned business coach, marketing and sales expert, professional speaker and trainer about sales and marketing assets and liabilities. Is your marketing an asset, or a liability? In other words, Steve is going to uncover one of the main keys to successful marketing. It is not that you are doing the wrong marketing, rather you maybe doing the right marketing wrong.

All businesses have assets, or liabilities. For example – they could have marketing assets, financial assets, or operational assets.

How is it possible to improve your sales and marketing results in a way that doesn’t require extra investment in marketing?

You get even smarter about how you deploy your resources and you take your existing core marketing processes, especially the ones that are already profitable, and you become better at executing them so that you are continuously evolving and improving your business and taking it to the next level.

The world of business today can be complex and difficult to understand. Trying to learn new things and grow as a business owners can be even more daunting. After thirteen years coaching and speaking around the world Ian has learnt some amazing tricks, tips and ideas that can help the modern business owner to achieve their goals.

The difference here is that these tips and strategies are easy to understand, simple to implement and proven to work. Bring an open mind and a fast writing pen, he is going to be giving away as many tips and ideas as he can in just one hour.

Steve Mills is an internationally renowned business coach, marketing and sales expert, professional speaker and trainer. He is the author of four books, including most recently LinkedIn 2.0. Steve has worked with 1,000’s of business owners in hundreds of industries and has made more than £100 million for his clients. He has worked in the UK, USA, Europe, Middle East, Far East and Australia. Steve is also the author of over 50 audio, video, and online training programmes.