On this edition of Business Connections Live Steve Hyland asks Julianne Ponan, Owner and CEO of Creative Nature Superfoods, How To Secure Investment On Dragon’s Den.
Julianne was recently on Dragons Den on the first episode of this season. She will be talking about her experience in taming a dragon.Julianne will also be covering why your product needs to have a purpose, what does your product do to help people, how does it make their lives easier, does it solve a problem?
People don’t remember facts anymore as there are to many numbers, passwords and adverts that are constantly around us in our busy lives. People remember stories they connect with. A story from a product that has purpose people will relate too, it will evoke emotion which in turn will create brand loyalty.
Julianne is the youngest winner of the National Natwest Everywoman Artemis Award for Women Entrepreneurs. Julianne also won 3 awards in FSB Surrey Business awards for Young Person in Business, Real Life Entrepreneur and Overall Winner, she was Director of the Year at the Toast of Surrey Awards and Young Director of the year in the IOD Awards and was recently voted by the public as the Guardians Leader of the Year.
Julianne is also a mentor for Virgin Startup, keynote speaker and enjoys helping young entrepreneurs achieve their goals with particular focus in the food/retail industry.